The Malena Lamp from Modoloco looks like a normal white table lamp. But not everything is what it seems with this lamp. For a simple look at Malena from another angle reveals:
It’s actually a C-shaped piece of aluminum surround a light with a cutout in the shape of a classic lamp. So when you look at it from straight on, it looks “normal”. Really cool. I think the best placement for a lamp like this would be right in front of you across from a doorway so that when you enter the room you are automatically in the straight on position to view the lamp’s illusion.